Under general supervision of the Associate Athletics Director for Marketing, Branding and Fan Development, the Director of Athletics Marketing oversees marketing and promotion plans and marketing game day operations. The incumbent manages ticket operations and spirit teams; assists with department special events; operates within the scope of the NCAA, Big West Conference, and University Athletics Department regulations; develop and implements marketing and promotion plans to increase fan affinity, ticket sales, game day attendance; assists with strategic plan for overall department marketing efforts; oversees sponsor activations at all home contests; hires, trains, and oversees student marketing assistants; and performs other duties as assigned.
Equivalent to graduation from a fouryear college or university with Bachelor's Degree in a related field. Equivalent to two years of full-time professional or technical experience in public affairs, media relations, digital marketing and/or market research. Two to three years experience in Intercollegiate Athletics and/or Sports Marketing preferred.
Knowledge, Skills, & Abilities
General knowledge of practices, methods, and procedures related to public affairs and marketing programs; working knowledge of protocols and institutional etiquette related to public relations; and basic knowledge of applicable copyright and other laws pertaining to written materials. Ability and specialized skills to: communicate clearly and effectively, both orally and in writing; work independently and effectively as part of a team; exercise tact, discretion, and good judgment; handle sensitive and confidential information; manage multiple events simultaneously; establish and maintain effective working relationships with others; and possess strong computer skills including word processors (i.e. Microsoft Office; Adobe; Photoshop; etc.), spreadsheets, and databases. Team player with positive attitude and strong work ethic.
Additional Salary Information: Hours: Full-Time 40hrs/wk? will include some nights, weekends and holidays.
Serving more than 42,000 students each year, CSUN is one of the largest universities in the United States, and it has an impact to match its size. Money Magazine recently named CSUN one of the top ten values in all of higher education, and the Social Mobility Index ranked CSUN fifth in the nation for elevating its students’ economic and social well-being. CSUN ranks 10th in the country in awarding... bachelor’s degrees to underrepresented minority students, fifth nationally in awarding master’s degrees to Hispanic students and enrolls the largest number of deaf and hard-of-hearing students of any U.S. state university. CSUN’s 171 academic programs and engaged centers enjoy international recognition for excellence. CSUN currently partners with more than 100 institutions of higher education in 22 countries around the globe and attracts the largest international student population of any U.S. master’s level institution. Situated on a 356-acre park-like setting in the heart of Los Angeles’ San Fernando Valley, the campus features modern educational buildings and world-class LEED Gold-certified performing arts and recreational facilities recognized as among the best in the country. CSUN is designated as a Hispanic Serving Institution (HSI) and an Asian American, Native American, Pacific Islander Serving Institution (AANAPISI) and we value the diversity of all of our students and the campus community. CSUN is a welcoming university that champions accessibility, academic excellence and student success. CSUN’s Commitment to You:CSUN is strongly committed to achieving excellence through teaching, scholarship, active learning and diversity. Our values include a respect for all people, building alliances with the community and the encouragement of innovation, experimentation and creativity. As an Equal Opportunity/Affirmative Action employer, CSUN strives to create a community in which a diverse population can work, teach and learn in an atmosphere of civility and respect for the rights of each individual. We consider qualified applicants for employment without regard to race, color, religion, national origin, gender, gender identity/expression, sexual orientation, age, disability, genetic information, medical information, marital status, or veteran status. For more information about the University, check our website: http://www.csun.edu